Sandeep Mehndiratta

Sandeep Mehndiratta, is an engineer by profession and an entrepreneur by heart.

Over the last 20 years, apart from successfully leading various corporate roles, he has been part of various startup journeys as an entrepreneur, investor and coach. He is passionate about entrepreneurship and has designed Startup shastra that takes one through a step by step approach from generating Ideas that sell to its launch. The same has been incapsulated in his book , “Art 2 Start”. The objective is to help budding entrepreneurs & young professionals develop an entrepreneurial mindset and take the structured & tested route to fulfil their dreams

His core strength lies in understanding customer value, market leadership strategies and designing business models.