Simonetta Lureti

Simonetta (Simo) works for an international company as Marketing Director for Global Practices. She is an ICF (International Coach Federation) certified coach, NLP (Neuro-linguistic Programming) Master Practitioner, has studied neuroscience, mindfulness, and science of happiness in Italy and abroad. In 2020 she founded "The Brave Club", a digital community to support women empowerment and develop the bravery needed to reach their goals.

She started her career as a data miner, playing with neural networks and other predictive algorithms/analytics, and worked in IT Consulting, Pre-Sales, and Marketing roles.