Markus Schweizer

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Successful Business Model Transformations in Disruptive Times: A conceptual framework for established corporations
Thomas Rudolph; Markus Schweizer

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� 19.09

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Erfolgreiche Transformation von Gesch�ftsmodellen in disruptiven Zeiten: Der High 5 Ansatz
Thomas Rudolph; Markus Schweizer

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� 11.30

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Wenn K�ufer streiken: Mit klarem Profil gegen Consumer Confusion und Kaufm�digkeit
Schweizer, Markus; Rudolph, Thomas

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� 35.17

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Consumer Confusion im Handel: Ein umweltpsychologisches Erkl�rungsmodell (Marketing-Management)
Schweizer, Markus

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� 59.42

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