Dejha B

Dejha B is the founder of Dejha B Coloring, a publisher, a recording artist, and a Senior Business Analyst. She received a bachelor’s degree in Legal studies from Berkeley college. She was born and raised in one of the toughest areas of the Bronx, New York, to a Cuban immigrant father and an African American mother. She learned early on to use art and entertainment to escape the realities of living in an urban community. During the Covid-19 pandemic native New Yorker Dejha B could not make music, due to all the recording studios in NYC shutting down due to covid. While looking for ways to reduce stress, her friend suggested coloring books. She picked up her son’s coloring book, and instantly felt relaxed after coloring. Coloring reduced her stress and helped her cope with a worldwide pandemic.

That is when she went on a hunt for adult coloring books and did not find what she was looking for. She realized there were not a lot inspirational let alone women of color represented in the adult coloring book market. This is when Dejha B was inspired to create Dejha B Coloring in the fall 2020.

She is creating her own lane with Dejha B Coloring by providing a unique selfcare tool, displaying positive images of women of color with inspirational messages and positive thoughts. With every book created by Dejha B Coloring there is a unique experience that you will not get from other coloring books.

Her coloring books have been featured on News12, Texas Metro News, East End Taste Hamptons Magazine, and more.

She wants to give back to her community by creating books that will spark inspiration, help with creativity, motivate, and help de-stress. She is a true example of “Dreams do come true." Dejha B wants to inspire others to turn their dreams into reality. You can follow her brand page on Instagram, TikTok and Facebook @dejhabcoloring www.dejhabcoloring.com