Matt Hawk PhD is President of B2bTrainers. He was formerly Vice President of Instructional
Design, Sales Process, and Training Delivery at Synchrony. He began his sales career
at Gartner, selling to technology vendors, and later managed the sales
team for US Interactive during the dot-com era. From 2004 to 2017 he
sold, developed, and implemented dozens of customized sales performance
improvement programs in the USA, Canada, Mexico, the Philippines,
India, and Brazil for sales managers and their teams at Fortune 500
companies through the sales training companies he founded, Retention
Specialists and Customer Loyalty Specialists. Matt earned his doctorate
from Yale University and is a member, contributing author, and
speaker on the topic of sales enablement for the Association for Talent
Development.