The traditional ways of selling are clearly no longer working like they used to.
Prospects become harder to reach, sales cycles lengthen, and Buyers have an infinite choice of vendors. It's now common for more than 30 percent of reps to under-achieve their sales quota, and sales rep churn and turnover are at record high levels.
What has caused this downturn?
Twentieth century management theory is clearly not working in 21st century businesses. The organizational silos that were built in the 1980's and '90's need to be broken down. The key to success is in cross-divisional collaboration and in renewed focus on the buyer and on buyer outcomes.
It is time to rethink the way we sell.
How can we achieve more?
Peter Strohkorb describes the Solution in this book.
As an international Sales & Marketing Expert specializing in building, streamlining and accelerating Buyer-Focused B2B Sales Funnels, he predominantly works with organizations in the Technology, SaaS and B2B Services sector, but he has also helped businesses in other markets.
Peter has built his expertise over more than 20 years in executive Sales and Marketing leadership roles with some of the largest corporations on the planet, such as 3M, Canon and Dell. Since then he has worked with CEOs, Business Owners and Executive Leaders on three continents to accelerate their sales revenue performance.
Peter’s vision is for a world in which selling and buying are a buyer-seller team sport, no longer an adversarial struggle.
Apart from being a successful sales adviser, mentor, coach and consultant Peter is also a popular corporate speaker, event MC and workshop facilitator, a guest lecturer on Sales and Marketing in the Executive MBA program at the Sydney Business School and a popular subject matter expert in both traditional and online media. Peter also runs a monthly online Sales Roundtable and has a dedicated YouTube channel.
Peter holds a “Mini MBA” in Marketing and Management from the prestigious Macquarie Graduate School of Management (MGSM) in Sydney. He is also a graduate at the Australian Institute of Company Directors in Sydney.
Peter would love to hear from you.
Visit PeterStrohkorb.com or get in touch at pstrohkorb@peterstrohkorb.com