Alec Dalton

As a service scientist, best-selling author, and Executive Director of Accelerating Leaders, Alec Dalton guides international businesses and governments through the design of exceptional guest experiences and professional development programs ... all with the goal of delivering five-star service. His expertise and passion were formed while leading and learning within industry innovators like Marriott International, The Ritz-Carlton Hotel Company, and Walt Disney Parks & Resorts.

Alec co-authored the first two best-sellers in the Customer Experience series, and he is co-editor of the textbooks Operations Management in the Hospitality Industry and Service Quality Management in Hospitality (forthcoming). You can explore all of his books here on Amazon!

Alec serves on the boards of the Customer Institute and HorizonCX, judges several international business competitions, and delivers frequent keynotes regarding service science, quality management, and hospitality trends.

In recognition of his industry involvement, the International Hospitality Institute honored Alec amongst the “100 Most Inspirational People in Travel/Hospitality” in 2023. The Customer Experience Professionals Association recognized him in 2021 with the inaugural “Emerging Leader in CX Award,” and Hotel Management Magazine regarded him as one of its "30 Under 30" rising hospitality executives in 2018.