Michael Robert Perman

Hello I Michael Perman, Professional Sommelier and Innovation Advisor. I have been Certified by the Court of Master Sommeliers and the Wine & Spirits Education Trust.

Most of my career has been as an innovation leader working for global food and fashion brands, where I was responsible for helping people perceive what's coming next.

Since I was a kid, I have been passionate about sensory experiences that delight us. My life and career has been filled with creative ways to change the way people see the practical, tangible and intangible objects they encounter.

As a Sommelier, I believe every wine experience evokes music, emotion, imagery, friendship and a bit of intoxicating joy.

My most recent C'EST WHAT? Wine Journal enables you to record their wine experiences with learning prompts so you can remember wines more effectively, and make better purchasing decisions in the future. The first part of the first book in the series also provides helpful information about the Bordeaux wine region. That's for the first 30 pages. Them the rest of the book provided templates for you to use. Future books in the series will focus on other regions such as Napa, Italy, Rioja or New Zealand.

I also wrote a book called CRAVING THE FUTURE, which offers a innovation and creativity methods for work and play.

Thanks for tuning into my Author page and I hope you enjoy my writing.