Tony Ibbotson

A drive to leave the love of sheep behind in NZ lead me on a trip around the globe working on some of the worlds biggest (and smallest) brands.

My agency The Creative Method was born in 2005 from a desire to create world class big ideas, with crafted execution that sells it’s pants off.

Since it’s inception I have worked for the likes of Pepsico in the USA, Coca-Cola in Japan, Smirnoff in China, Wild Turkey in NZ and Guzman Y Gomez in Australia to name a few.

We specialise in the food and drink industry, this is driven by the fact that we love to eat and drink (full brand emersion). We are design fanatics and will do anything creative, so long as you can tell us a good story.

My passion for creativity lead me to co-author Connecting: Harness Your Emotions to Enhance Your Creativity with Paulina Larocca.