Mason March's best friend growing up was an alien from sector J-17Q named Zorp. As was customary for all such Trogzaks, Zorp only spoke in rhymes. Unaware of Zorp's influence on him, instead of writing a college thesis on his Underwater Basket Weaving studies, Mason inadvertently wrote a rhyming children's story. After being reunited with his long lost brother Marc, they decided to create brilliantly illustrated picture books as a way to channel Mason's Trogzak-esque inner Rhyme. Or, as Zorp would say, 'Slarpzime the Rhyme'.