James Aita

As Co-Founder, Co-Creator, and Resident Food Snob, James Aita brings his agency-developed creativity and award-winning writing style to the Edgy Veg - a YouTube sensation with over 250,000 subscribers and counting. He is also the ex-Carnivore in “Carnivore Approved” - providing recipe testing and supporting iterative improvement.

The Edgy Veg is a delicious vegan and vegetarian movement catering to the forward-thinking meal-creators of the often-boring veg community. It is a channel on a journey to revolutionize the food we define as “vegan”. Instead of salads and smoothies, Candice Hutchings & James Aita choose to re-purpose familiar favorites, by recreating childhood cravings for an audience with sophisticated palettes and food-nerd obsessions.

Decadent desserts, trendy dishes, and fast food favourites -- nothing is off-limits and everything is vegan. Every recipe can be enjoyed by vegans, vegetarians and omnivores alike–they’re Carnivore Approved!