Ken McDonald

Ken has been involved with customer growth for the

better part of 25 years. For example, starting in 1998,

he was a leader on Oracle’s e-commerce team. There he

helped grow Oracle’s e-commerce business from a relatively

small site to one that was doing hundreds of millions

of dollars a year in business. At the time, it was one

of the largest e-commerce sites on the web.

Later Ken joined LifePics, an online photo company,

where he ran everything from marketing to product

management to account management. While Ken was

there, he grew LifePics from a few thousand users to a

user base of over 12 million.

After LifePics, Ken joined TeamSnap as Chief Growth

Officer. At TeamSnap he runs growth marketing, sales,

analytics, and ad sales. During his tenure at TeamSnap,

he has used cutting-edge analytics to grow TeamSnap

from half a million users to 15 million users. He also

drove the B2B side of TeamSnap’s business from a handful

of users to roughly 3,000 customers.