John S. LaRosa

John LaRosa, MBA, President of Marketdata (a market research firm) has been in the field of market research and consulting for 38 years and has researched and authored 500+ industry & market studies via his own company, Marketdata LLC. He has investigated a wide variety of service industries, with a specialty in the weight loss and self-improvement markets. Like most, John hates to see people get scammed and lose their hard-earned money. When not being interviewed by major media, he is an entrepreneur, avid reader, golfer, bowler, and stock market investor. Born in New York, he moved to Tampa in 1996, where he lives now with Donna, Jonathan and Christian.

John is the author of 3 books, the latest one being: "The Entrepreneur's Little Books of Business Success Hacks", plus: "Scam Nation: Fighting The $257 Billion Epidemic of American Consumer Frauds & Cons", and "The Common Cents Diet". He has a blog about business topics, found at: https://www.marketdataenterprises.com/blog/.

John is a senior research analyst, a paid speaker, consultant and book author.