Aaron Crocker

Considered by experts in the field as one of the fitness industry’s leading copywriting, advertising, and marketing strategist, Aaron Crocker is now partners with co-author, Eric Ruth, in creating The Referral Challenge, a system for generating referrals on demand.

Previously, Aaron served as the marketing director for Iron Tribe Fitness, a nationwide franchise between 2009-2013.

He helped pioneer and open the first Fitness Together franchise in the Southeast with a partner, and together, they grew the franchise to twelve locations with seventy-two employees in only three years.

He was awarded the Personal Trainer of the Year in 2003 by Personal Fitness Professional Magazine.

He proudly served in the United States Air Force between 1980-1984.

Above his professional career, the most important aspects of Aaron’s life are his faith, wife of thirty-seven years, and two children, who have gifted him with eight grandchildren.