Gianluca Diegoli

Gianluca Diegoli is one of the most well-known marketing and digital experts in Italy. He teaches marketing at IULM University in Milan. He wrote Seguimi!, a light-hearted analysis of contemporary consumer cults, and previously Svuota Il Carrello, an insider essay on the tricks and naivety behind the marketing we see every day. He writes for Il Post, Link, Forbes and other magazines. In the past he has written some manuals on the digital metamorphosis of marketing. Every week he sends out his popular and well-known newsletter, Il Venerd́ Di [mini]marketing.