Shashank Nigam

SHASHANK NIGAM, widely hailed as a pioneer in airline branding, is the Founder and CEO of SimpliFlying. His team woven together across time zones with an enviable culture belies SimpliFlying’s status as one of the most sought-after marketing strategy firm in the industry today. In a mere six years, they have helped over 75 airlines and airports become remarkable.

Nigam is the youngest winner of the Global Brand Leadership Award and regularly addresses senior aviation executives across the globe. His impassioned, lateral and honest perspectives on airline marketing have become food for thought through interviews in over 100 media outlets, including the BBC, CNBC, Reuters and Bloomberg, and leading publications like the Wall Street Journal and New York Times. His nuanced insights feature in his monthly column in Flight’s Airline Business.

An alumnus of Singapore Management University and Carnegie Mellon University in Information Systems Management and Business Management, he is a true globe-trotter. He was born in India, grew up in Singapore, lived in inspiring locations including Boston and Kampala and is currently based in Toronto with his wife and daughter. Soon to be a second-time dad, he still manages to keep his first loves alive – seeking out good design, inventing recipes in the kitchen and watching and playing cricket.