Craig is the founder and CEO of SalesNexus.com, a leading web based CRM, marketing automation and lead generation solution for sales teams from 10 to 100. Craig works with small startups and Fortune 500’s to create systems that give salespeople more time to sell and more quality leads to sell to, while giving management the accountability that is so elusive in sales.
Prior to founding SalesNexus, Craig spent 15 years building and leading sales teams selling multi-million dollar, multi-year contracts to energy companies such as ExxonMobil, BP, Shell and Chevron. The long, complex selling environment within these energy behemoths gives Craig a keen sense of the risk of mis-allocated sales time.
Craig’s superior ability to discern a business owner’s goals, challenges and needs stems from his strong belief that listening skills are far more valuable than speaking skills. Craig’s belief that business growth is the engine of human advancement has led him to co-found SalesGrowthHub.com and to serve as a mentor to students in the University of Houston’s Wolff Center for Entrepreneurship.
Craig has written several popular e-books including “Grow Sales with Emails – 7 Simple Steps Salespeople Can Take Today” and the recent “Email Marketing for Sales Teams - Best Practices”. Craig is a contributor to Small Business Today Magazine, Premier Agent Magazine, The Customer Collective and SocialMediaToday.com. He has appeared as a featured speaker at the Digital Marketer’s Email World 2013, TEANA 2012 Conference, the American Association of Inside Sales Professionals Executive Summit 2015 and many other exhibitions and conferences.
Craig’s the father of 3 beautiful children. He’s an avid sailor, hunter and skier. When he’s not growing SalesNexus or writing, he’s probably planning his next adventure to somewhere you’ve never heard of.