John McPhie

John McPhie has always had a passion for discovering ways of removing obstacles that limit human potential, and for finding simple solutions to complex problems. In a world burdened by an obesity epidemic, where those in need of an answer to their weight problems have been ill-served by diet fads and quick fixes, his prime motivation has been to reveal the true facts, simply and clearly, about why people put on weight. The Slim Habit, developed over several years, incorporates his experience in behavioural science and the very latest medical thinking. The aim of the book is to offer a better understanding about exactly why weight gain happens, and to provide an easy-to-do way of losing it - permanently. The Slim Habit fulfils his ambition to provide a solution that he believes will make a real and lasting difference to peoples’ lives.

From the Author:

Q and A with John McPhie

Q: There is a real and present danger to us all right now. How can the Slim Habit help?

A: It's the issue of our time and it's hitting people who have a weight problem disproportionately hard. The majority of people in ICUs are either overweight or obese. Losing weight has changed from being a health choice to a health necessity. The reason I believe the Slim Habit is important and can actually help to save people's lives is that it's not a short-term 'quick fix' diet. I want to encourage people to grasp the nettle now, and get serious about losing weight. There is no time to lose.

Q: What was your motivation for writing The Slim Habit?

A: I've been working with people from all walks of life, all my life. I have always derived enormous satisfaction from helping people reach their full potential. I get very frustrated when I see people's potential compromised by things that are beyond their control. When their lives, their health and happiness is affected by the carelessness and selfishness of others. Too many people are overweight, and there's an obesity epidemic which has compromised the lives of millions of people. There are a lot of very unhappy overweight and obese people across the world who have been told that the problem is of their making. It is not! So my main motivation was to find a way of getting this message across. I want to reveal the truth about why they they have a weight problem, to give them answers. I want to provide a solution to their problem, to allow them to lead a slim, healthy life - and to give them the opportunity to reach their full potential.

The Slim Habit is written for everybody. Easy to read, easy to follow, easy to do. I want it to make a real and lasting difference to peoples' lives.

Q: What do you mean when you say that people's lives have been changed by the carelessness and selfishness of others?

A: Across the world people have been let down by the very people who should be looking after their interests. Governments have succombed to powerful lobbying by food companies to go easy on legislation. As a consequence we have calorie dense, low fiber processed foods and sugary or sweetened drinks that our bodies cannot cope with, particularly when they are consumed in quantity. This is the root cause of why so many people are overweight and there is an obesity epidemic.

Q: What would you like The Slim Habit to achieve?

A: I set out to try and provide an answer to one of the biggest problems of our time. That's quite an ask, but I hope my efforts benefit as many people as possible. I've tried to make it very easy to understand and very easy to do. If The Slim Habit makes people better informed, if it can contribute to making the world a slimmer, healthier place, I will be a happy man.