Brad Creger is passionate about his work - he does this because he never wants anyone to go through what his parents did. His father was diagnosed with Parkinson's in his late forties and he was forced to retire at 51. Although his father was an investment advisor, his parents didn't have their financial or estate planning done correctly and his mom lost everything caring for his dad. Because his father focused solely on investments, he did not have the right disability insurance or any life insurance. Their estate attorney didn't insist on anything other than a simple will and the result of these financial mistakes was disastrous when his dad was disabled. Their accountant didn't pay attention to the financial trends in his mother's business, and instead of selling the business and living off the proceeds, her business slowly imploded over a number of years. This was a very tough life lesson for Brad, and he was committed - when he became a financial advisor - that he would not only focus on the things he was paid to do, but to also pay attention to his client's entire financial picture.
He first acts as a financial architect, and does a comprehensive wealth management assessment and then a complete written plan. He then acts as a general contractor and coordinates the services of other experts and professionals such as the client's CPA, attorney, TPA, banker, etc. He also will assist directly when it comes to the insurance and investment needs of his clients.
Early in his career Brad took a comprehensive look at his brother's finances, so that there would not be another financial tragedy in his family. Among other things, he made sure that his brother had proper disability insurance, and eight months later his brother was disabled. Because he had a good disability policy, his brother has been receiving a tax-free income from his policy since 1995, and will continue to draw on it until 2030.
Brad is currently the President/CEO of an independent diversified financial services firm with their main offices located in Glendale, CA. Brad began his financial services career with Cigna Financial Advisors in 1993. During his first three years, through Cigna, he clocked over 2000 classroom training hours which was 20 times more than the industry standard.
Brad has delivered estate and business succession planning services through numerous investment brokers at PaineWebber, AG Edwards, Morgan Stanley, Dean Witter, Prudential and Crowell Weedon for their Southern California VIP clients, and has created a body of estate planning law known as Contingent Ascertainable Standard Language (aka - Springing Special Needs Provisions).
Brad has been featured in the Wall Street Journal, Forbes, Financial Planning Magazine, Los Angeles Magazine and other publications; has been seen on ABC, CBS, CNBC, CNN, NBC and Fox affiliates and has contributed to numerous websites including moneytips.com.
Brad obtained a BA in Economics from UCLA and has the designations of:
AAMS®, Accredited Asset Management Specialist
AIFA®, Accredited Investment Fiduciary Analyst™
CFS®, Certified Fund Specialist®
CLTC, Certified in Long-Term Care
CPFA®, Certified Plan Fiduciary Advisor
He was married to his wife Sheri in 2004 and together they have two children, Alexandra and Nicholas, who keep Brad and Sheri very busy with their school and extracurricular activities. Brad is a 20+ year volunteer with the Pasadena Tournament of Roses and an Assistant Den Leader for his son's Boy Scout Den.