W Douglas Evans

W. Douglas Evans, Ph.D. is Professor of Prevention and Community Health & Global in the Milken Institute School of Public Health at The George Washington University. He has published more than 100 peer-reviewed articles, books, and chapters in the fields of health communication, social marketing, technology applications for health, and behavior change interventions. He conducts research on health branding and the development and evaluation of new health technologies. He works both in the United States and in developing countries. In 2008, he published the volume, Public Health Branding, from Oxford University Press, in 2013 he published Psychology of Branding and in 2015 he published Social Marketing: Global Perspectives, Strategies and Effects on Consumer Behavior from Nova Science Publishers. The volume Social Marketing Research is forthcoming from Oxford University Press.