Andrew Norton

Dr Andrew Lawrence Norton is a Chartered Marketer, with extensive experience in the fields of information systems, business development and marketing.

Books:

Norton, A. L., Coulson-Thomas, Y. M., Konovalov, O., and Coulson-Thomas, C. J. (2013) ERP II Implementation: Delivering Benefits Realisation, Policy Publications, Water Newton. ISBN: 978-1872980218

Konovalov, O. and Norton, A. L. (2013) Hidden Russia: Relations and Trust, Wren Publications, Birmingham. ISBN: 978-0992874902

Business Publications:

Norton, A. L., Coulson-Thomas, Y. M., Coulson-Thomas, C. J. and Ashurst, C. (2013) “Ensuring benefits realisation from ERP II: the CSF phasing model”, Journal of Enterprise Information Management, Vol. 26, No. 3, pp.218 - 234

Norton, A. L., Coulson-Thomas, Y. M., Coulson-Thomas, C. J. and Ashurst, C. (2012), "Delivering Training for Highly Demanding Information Systems", European Journal of Training and Development, Vol. 36, No. 6, pp. 646-62.

Norton, A. L., Coulson-Thomas, Y. M., Coulson-Thomas, C. J. and Ashurst, C. (2012) “Evaluating the training requirements of ERPII implementations”. In: Proceedings of the UK Academy for Information Systems (UKAIS) 17th Annual Conference 2012, New College, University of Oxford. 28 March -29 March 2012 (16 Pages) Available at: http://aisel.aisnet.org/ukais2012/29/

Norton, A. L., Coulson-Thomas, Y. M., Coulson-Thomas, C. J. and Ashurst, C. (2011) “Establishing a critical ERPII implementation pathway for customer facing organisations”. In: Proceedings of the UK Academy for Information Systems (UKAIS) 16th Annual Conference 2011 (CD-ROM), St Catherine’s College, University of Oxford, 11 April - 13 April 2011 (16 pages). Available at: http://aisel.aisnet.org/ukais2011/35

Scientific Publications:

Coulson-Thomas, Y. M., Norton, A.L., Coulson-Thomas V.J., Florencio-Silvae, R., Alib, N., Elmrghnib, S., Gile, C. D., Sassoe,G, R, S,. Dixon, R, A,. and Nadera, H. B. (2015) “DNA and bone structure preservation in medieval human skeletons” Forensic Science International.

Coulson-Thomas, Y. M., Coulson-Thomas V.J., Norton, A.L., Gesteira,T. F., Cavalheiro,F. P., Cecília, M., Martins,J. R., Dixon. R. A., and Nader, H. B. (2015) “The identification of proteoglycans and glycosaminoglycans in archaeological human bones and teeth”, PLOS ONE.

Coulson-Thomas YM, Gesteira TF, Norton AL, Kao WW, Nader HB, Coulson-Thomas VJ (2014), “The role of proteoglycans in the reactive stroma on tumor growth and progression” Histology and Histopathology, Vol. 16, No. 6, pp. 1-24.

Ali N., Coulson-Thomas Y.M., Norton A. L., Dixon R.A., Williams DR. (2013) Announcement of population data: genetic data for 17 Y-STR AmpFℓSTR® Yfiler™ markers from an immigrant Pakistani population in the UK (British Pakistanis), Forensic Science International. Genetics, Vol. 7, No. 2, pp. 40-52.

Course Director: ERP II Implementation: Delivering Benefits Realisation

This course comprises of three key modules, each designed to provide practitioners with the necessary skills and knowledge to successfully implement ERP II systems.

Module 1 – Organisational Readiness

SESSION 1 – The new dawn of CRM is upon us… is your organisation ready?

Issues addressed:

• What benefits do you hope to realise from your new ERP II system?

• What forces influence ERP II implementations?

In order to realise the desired benefits in an extended enterprise environment, making the appropriate planning is essential. To address this, the influence of driving forces and restraining forces are evaluated. This lays the foundation for benefits to be more clearly conceptualised. Mapping customer-facing processes is the second step to realising benefits and in order to empower delegates with the necessary tools to fully appraise their own implementation requirements appropriate theories and models are discussed.

Click here to view the podcast http://youtu.be/forYs1NX0ZI

SESSION 2 – How do different philosophical approaches influence implementation styles?

Issues addressed:

• What insight does evolutionary psychology provide?

• What insight does behavioural psychology provide?

An important aspect of understanding ERP II implementations is the contribution of evolutionary and behavioural psychology, as both play critical roles in implementation success. Understanding the context of their application is therefore critical. From the perspective of introspection, understanding how the concept of ERP II was formulated is examined and also the degree to which past experience are utilised during the implementation process. In the context of intervention and corrective measures, the importance of critical success factors and their application is examined.

Click here to view the podcast http://youtu.be/QsbBj1Wshc0

SESSION 3 – The challenges of addressing CSF

Issues addressed:

• What are CSF?

• How can they contribute towards success?

• Do CSF change over time?

Whilst the concept of critical success factors (CSF) is based upon behavioural intervention, CSF themselves encompass all elements of the implementation, generated from both evolutionary and behavioural perspectives. The individual factors deemed to be critical to implementation success are evaluated and the concept of prioritisation is addressed. Paradoxically, we show the influence of evolutionary psychology on factors deemed to be critical to an implementation, as these themselves change in accordance with the socio-demographic requirements of the market environment, i.e. the changing needs of the customer.

Click here to view the podcast http://youtu.be/S-KilAP-_Aw

Module 2 – Resource Planning and Phasing

SESSION 1 – The implementation lifecycle & resource based investments

Issues addressed:

• Outline the 4 stages of the implementation lifecycle

• Explain the 3 pinnacles of resource investment

In order to realise the desired benefits in an ERP II implementation the individual implementation phases are examined. Unlike traditional ERP implementations, successful implementations of this nature require resources to be allocated at specific phases of the implementation. The retrospective allocation of resources is often not possible and can be extremely detrimental to the implementation effort.

There are three fundamental pillars to any implementation, people, process and technology. To address the resource based perspective in an ERP II environment these must be evaluated independently. Each resource based investment addresses very different aspects of the implementation and so having a clear understanding of each is a prerequisite to delivering successful ERP II systems.

Click here to view the podcast http://youtu.be/jxP9PKKiJmI

SESSION 2 – The phasing of CSF

Issues addressed:

• Introduce the CSF Phasing Model

• Explain the critical pathway

In order to realise the desired benefits in an implementation of this nature critical success factors must be allocated at the correct phase of the implementation and in the context of the correct resource based investment. As highlighted in the previous session, misjudgement of either will be detrimental to benefits realisation. To address this, the CSF Phasing Model has been introduced as a tool to allocate resource investments appropriately during the implementation. As a result, CSF now play a more effective role in the delivery of benefits realisation.

An evaluation of ERP II critical success factors using the CSF Phasing Model reveals a ‘critical pathway’ for implementation success. This has helped shape our understanding of the application if identified CSF in the delivery of a successful implementations; clearly defined implementation pathway steps has benefited many aspects of the implementation process, not least in terms of cost savings, as the efficient allocation of resources frees up valuable time and budget.

Click here to view the podcast http://youtu.be/bN0KBVZHAw8

SESSION 3 – Examine current CSF for ERP II

Issues addressed:

• Examine CSF brought forward

• Examine ERP II specific CSF

Benefits realisation in an ERP II environment starts with examining the different type of critical success factors required for its predecessor. An appraisal of the pre-existing critical success factors reveals those contributing to benefits realisation in and ERP II implementation. Of the critical success factors identified for ERP implementations, only those brought forward form the basis of critical success factors in an ERP II environment.

Building upon the critical success factors which have been brought forward, newly identified factors have started to be appraised by using the CSF Phasing Model. A taxonomy of currently existing ERP II critical success factors includes ERP CSF brought forward and ERP II specific CSF.

Click here to view the podcast http://youtu.be/wgdFjQTApto

Module 3 – Change Management

SESSION 1 – How to avoid wasting valuable resources

Issue addressed:

• List CSF examined to date

An important part of change management is educating practitioners not to use ERP critical success factors not deemed to aid benefits realisation in an ERP II environment. Helping practitioners to avoid wasting valuable resources enables more attention to be paid to those CSF deemed to contribute towards benefits realisation. As there is an optimal application for every CSF, over time the most effective implementation practice will be determined. Bearing in mind evolutionary psychology tells us that tomorrow, we will need to re-appraise what we know today.

Click here to view the podcast http://youtu.be/JDpT1QoG_4Q