Yalcin Yilmaz

I started out as a software and web developer in 1996, before Google was Google. Working on start-up clients and small business strategies, I solved business problems in the online space before moving onto contract jobs for various government organisations.

I later worked on digital campaigns for multinational marketing agencies such as Publicis and BBDO. Some of the recognisable brands I worked on include Nike, Hewlett Packard, Coca Cola, National Australia Bank, Seek, Fosters, Nestlé, Village Roadshow Entertainment, L’Oréal, Sensis, Mercedes, Dulux and Cadbury.

When I became a father, I left the frantic agency life and returned to my original passion; small business. In 2007, I crossed paths with several chiropractors and physiotherapists. This is when I noticed that irrespective of where they are located or what stage their business is at, that same key questions and problems keep coming up for businesses in local private practice – especially online.

I founded my own start-up in late 2008, now known as PracticePulse. Having created the 3 Ps of Online Strategy for Private Practice (presence, publish, profile) I now bring the experience, best practice and digital solutions to health businesses in local private practice around the globe.

I have written several eBooks and articles that were published in journals of various professional organisations such as Australian Physiotherapy Association and American Physical Therapy Association. I have a Bachelor of Engineering (Software) degree and a Masters in Entrepreneurship and Innovation (pending). I am a father (two girls), martial artist and a wannabe photographer.