Terrence Masson

Founder & CEO of Building Conversation; an augmented reality visualization company.

Terrence Masson has 25 years of leadership and entrepreneurial experience in creative technology. He created visual effects and animation on more than 20 feature films including Hook, True Lies, Interview with the Vampire and three Star Wars movies; and supervised numerous interactive projects such as SimCity4, Bruce Lee, Batman Dark Tomorrow and Alter Echo.

He founded his current augmented reality company Building Conversation in 2014, stepping down as Head of Animation and founding Director of the Creative Industries program (2008-2012) at Northeastern University in Boston, where he lead the vision and creation of all undergraduate Game Design and Interactive Media curriculum in the College of Arts, Media and Design.

In 1996 Terrence developed the original CG pipeline for South Park, his short film Bunkie & Booboo won first place in the World Animation Celebration in 1998, and his book CG101: A Computer Graphics Industry Reference is a standard text worldwide for both studio execs and students.

An active volunteer with SIGGRAPH since 1988, Terrence served as 2006 Computer Animation Festival Chair, 2010 Conference Chair, and is a member of the Producers Guild of America, the Visual Effects Society and an ACM Distinguished Lecturer.