Werner Pepels

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Einf�hrung in die Marktforschung.
Pepels, Werner

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� 2.70

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Produktmanagement.: A. Neue Produkte am Markt einf�hren – B. Marken erfolgreich managen – C. Produktprogramme planen und kontrollieren – D. Strukturen und Prozesse implementieren.
Pepels, Werner

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� 14.61

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Handelsmarketing (Praxis der Unternehmensf�hrung)
Pepels, Werner

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� 8.58

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Grundlagen des Vertriebs.: 4., erneut �berarbeitete und aktualisierte Auflage.
Pepels, Werner

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� 34.28

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Grundlagen des Vertriebs.
Pepels, Werner

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� 18.04

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Servicemarketing.: Grundprinzipien – Instrumentarium – Konzeption.
Pepels, Werner

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� 18.04

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New, Used, First Edition
Handbuch des Marketing, Teilband III.: H. Sektorales Marketing – J. Spezielles Marketing – K. Marketingmanagement.
Pepels, Werner

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� 38.62

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Marketing-Kommunikation.: Einf�hrung in die Kommunikationspolitik.
Pepels, Werner

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� 18.56

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