Jacky Fitt

Jacky's books feature in entrepreneurial training programmes and are on University reading lists. She has been working with business people and entrepreneurs for over 20 years. From startups to national charities, large NGOs and the public sector to private businesses. Helping to ensure they find their customers and sell their products and services, an award-winning author and editor, Jacky has a refreshing, practical and effective approach to the fundamentals behind mindset and marketing.

'How to Be in Business: build the mindset and marketing to adapt and succeed as a startup' is for anyone who is thinking about beginning, or already in business. It has been chosen to feature in the female entrepreneurial programme SHE.CAN.SHINE in the UK. Importantly focussing in creating the right mindset to achieve the business you're looking to build.

'How to Get Inside Someone's Mind and Stay There' on content marketing won the Community Choice Award for Marketing in the Small Business Book Awards 2015 with Small Business Trends in the US.

Also an experienced non-fiction editor, Jacky's editor credits include:

'I Am Human Pain and Pleasure' by Martin Johnson

'I Am Human: 30 Mistakes to Success' by Martin Johnson

It's Not About The Beard' by Tom Fitzsimons

'If You're So Clever Why Aren't You Rich?' by Elizabeth Ward

'ethicability' - 4th edition by Professor Roger Steare

Today, Jacky works with clients throughout the UK and abroad, successfully helping to build trust, profit and good business through words. Co-director of creative agency the Big Ideas Collective, together with publishing imprint the Big Ideas Library. Jacky is also founder of Micro Oiseau, a multi-language website supporting startups and new business in a growing number of languages.

Jacky began her professional career as a stage designer. This led to production work in TV and film when she began writing promotional copy, followed by full time writing with national broadcaster ITV as Head of Viewer Services (North) covering Granada, Yorkshire, Tyne Tees and Border TV before becoming a freelance copywriter.

For her work in sustainability Jacky won the Investor in the Environment Overall Achiever Award for Yorkshire & Humber in 2015 and an Honorable Mention in the US Green Dot Awards for sustainable business.

Today Jacky lives in York, North Yorkshire with her family.