Michiel Maandag

Michiel Maandag is an international brand advisor, coach and author.

While coaching & training start-ups and small businesses, he realized that creating brands that people love is not talked about in the lean start-up world. His ambition is to change that.

Based on his experience working with global brands and international marketing, Michiel has invented unique and highly effective methods to help create winning brands. This, and his passion to make the complex simple, has directly led to the ideas in The Only Book You Will Ever Need on Branding, the non-fiction book of the month in the UK at Little, Brown Book Group in the UK.

Michiel is Dutch and lives with his Finnish wife and daughter in the Netherlands.