SMoss

SMoss is the pen name of the American author and brand guru Stanley Moss (b. 1948), whose other works appear on a separate Amazon author page at http://www.amazon.com/Stanley-Moss/e/B00AU510Y0/ref=ntt_athr_dp_pel_1.

He founded The Club of Venice, a private conversation on brands and branding, and for many years served as CEO of the Stockholm-based Medinge Group, a think-tank on international brands and branding. He's author of "Nuclear Brands," "What Is A Brand?" and "What Did You Just Say?" - three titles concerned with the brand discipline and "The Pound Book", a rhetorical meditation. Moss has visited India many times, voyages which provided the research for his published works, "Hitman In Delhi," "The Hacker", "HACK IS BACK," and "Arborea," all available from Amazon. He's also authored The Captain Blackpool Trilogy, historical fiction about a secret agent working during the Napoleonic Wars.