Brad C. Breeding

Brad Breeding started his career as a personal financial advisor, spending more than ten years serving clients and earning the esteemed Certified Financial Planner® certification. During this period, he recognized a vital need among older adults and their families for objective support in navigating complex, financially significant decisions related to senior living. This insight led to the creation of myLifeSite, an innovative online platform that offers resources, guidance, and tools to help individuals make informed senior living choices, especially concerning Continuing Care Retirement Communities, also known as “CCRCs” or “Life Plan Communities.”

Mr. Breeding’s expertise has been featured in respected outlets such as Money Magazine, AARP, Kiplinger’s, Wall Street Journal’s MarketWatch, USA Today, and The New York Times. He also regularly contributes to myLifeSite’s blog, enriching discussions on aging, wellness, finances, and senior living.

In addition to his writing and media work, Mr. Breeding engages with audiences through speaking engagements at senior living and financial advisory conferences, retirement communities, and other venues, where he shares his insights firsthand. He also contributes to lifelong learning as a volunteer instructor for the Osher Lifelong Learning Institute at esteemed institutions like Duke University, NC State, and UNC Asheville. This work highlights his commitment to promoting informed senior living and retirement planning decisions.

Brad C. Breeding, CFP®, President

myLifeSite

Author: Your Best Path Forward: A Practical Guide to Navigating Senior Living Options and Planning