Diane Weklar has been igniting business growth and profits for 25 years in the corporate and consulting arenas. She grew up in a family business and became a serial entrepreneur, creating companies in the business services, technology and professional services arenas. Her mission is to help small businesses--the true job creators--accelerate their growth by helping them get the money they need to expand their businesses and the economy.
Diane wrote Mastering the Money Maze: 10 Secrets to Winning Business Financing, to provide practical insight for business owners and managers who need to raise capital. She shares with them the secrets that lenders and investors really want them to know to present themselves as the ideal company that they want to invest in.
Her well regarded Winning Business Financing Blog (www.WeklarBusinessInstitute.com/blog), focuses on the tips, techniques and strategies that help businesses navigate the treacherous maze of the financing process.
Financing sources want to fund well-run businesses. With her unique combination of industry knowledge, Diane’s forte is helping businesses synchronize strategic goals with business functional areas to achieve peak performance.
Diane is CEO of the Weklar Business Institute, which provides online and onsite training and coaching on a variety of services to businesses, including strategic execution, performance optimization, integrated marketing solutions, and obtaining capital.
A sought-after advisor, Diane uses real-life examples and cutting-edge research to provide innovative, step-by-step methods for success through her articles, books and training. She is adept at identifying and pursuing aggressive growth opportunities in both strong and weak economic markets.
In addition to consulting to a broad base of established companies, Diane’s background includes launching ventures which provide eCommerce solutions to government entities, a web-based recruitment portal, an energy advocacy group, as well as, co-founding the first company to provide corporate marketing and management tools to the legal industry.
Diane has an MBA in Finance and Marketing and a B.A. in Economics, and is an adjunct professor at the University of Redlands. She writes and speaks extensively for many national, state and local trade and professional organizations ranging from the American Bar Association to the American Marketing Association onto the National Association of Women Business Owners.
She also wrote Prospering in the 1990’s: Marketing in a Competitive Environment, published by the Association of Legal Administrators. This was one of the first books to focus on effective legal marketing strategies after the American Bar Association changed its rules on marketing and advertising.