Brett Petersel

Brett Petersel is a marketing leader with a proven track record running digital, social media, and interactive marketing programs for/with artists and brands such as Mashable, Sling TV, Atari Teenage Riot, and #GivingTuesday.

In 2011, he created/founded AlleyWatch, an online publication dedicated to the New York startup scene. As an event organizer focused on the New York tech scene since 2006, with events such as Lunch 2.0, Digital Somethings and NextWeb, h started AlleyWatch to provide a foundation online for New York’s tech communities to connect and learn about/from each other.

He/His work has been featured in such publications as Nylon Men (Magazine), Huffington Post, Forbes, We Are NY Tech, Cnet, Samsung, Smedio, Oracle, BizBash, Silicon Alley Insider, TechWeek, CNN, Business Insider, Limelight, Mashable, ABC News, NYConvergence, ReadWrite, and more.