Tracey S. Keys

Tracey S. Keys is a Director of Strategy Dynamics Global SA, publisher of www.globaltrends.com. Prior to founding Strategy Dynamics Global SA, Tracey worked with senior executives at IMD, and has held senior roles at the BBC, Booz &Co., Deloitte & Touche and Braxton Associates, as well as advising a number of start-ups. Tracey is a Fulbright Scholar and holds an MBA from The Wharton School, University of Pennsylvania where she was distinguished as a Palmer Scholar. She is also a co-author of Must-Win Battles, and co-editor of Mastering Executive Education: How to Combine Content With Context and Emotion.

She works with senior executives and leadership teams globally on complex issues of strategy, preparing organizations for the future, and developing perspectives on global trends, as well as engaging in public speaking on these topics, and consulting on executive education programs.