Amitava Chattopadhyay

Amitava Chattopadhyay is The GlaxoSmithKline Chaired Professor of Corporate Innovation at INSEAD and a Fellow at the Institute on Asian Consumer Insights and the Ernst and Young Institute for Emerging Market Studies. He holds a Ph.D. from the University of Florida, a PGDM from the Indian Institute of Management, Ahmedabad, and a B.Sc. (Honours) degree from Jadavpur University, India.

Professor Chattopadhyay is an authority on branding, innovation, and creativity. Over the past three decades he has published extensively in leading international journals such as the Journal of Marketing Research, Journal of Consumer Research, Journal of Marketing, Journal of Consumer Psychology, Marketing Science, Management Science, International Journal of Research in Marketing and Long Range Planning. Professor Chattopadhyay is an Associate Editor for the Journal of Consumer Psychology and an Area Editor for the International Journal of Research in Marketing. He is on the editorial review boards of the Journal of Consumer Research, and Long Range Planning. For his research, he has been the recipient of several awards, including the Robert Ferber Award. He currently serves on the board of the Association for Consumer Research.

Professor Chattopadhyay has taught in executive programs in Europe, The Americas, Australia, Asia, and Africa. He is on the advisory boards of several companies and a consultant to leading multinational firms.

Professor Chattopadhyay maintains a personal website at www.amitavachattopadhyay.com.