Mike Schneider

@SchneiderMike is Senior Vice President, Director Digital Incubator for Allen & Gerritsen, ranked by Advertising Age as one of the Top 50 Independent advertising agencies in the US.

Mike has spent his career solving problems using technology with a focus on marketing and analytics. He began his career building enterprise class database driven applications and data warehouses. Opportunities to get his hands on world-class technology projects & management consulting opportunities brought him to organizations like Ernst & Young & Oracle. In 2004, he took his CRM and analytics expertise to Hill, Holliday where he built the database marketing practice and also ran the digital technology practice. His client roster includes: Cognos, CVS, Dunkin Donuts, Fidelity Investments, Dell, Gillette, Georgia Pacific, Hannaford, Liberty Mutual, LPL, MFS, Pfizer and Sears.

Mike has crafted paid, owned and earned media strategies, built award-winning communities, designed and implemented B2B and consumer segmentation, content management, customer relationship management solutions, written complex clinical trials software and built giant databases. He also writes for several blogs including a technology and social media blog called Digital Before Digital. He was recognized in 2010 as a Boston Business Journal 40 Under 40. Born in Ohio, Mike calls New England his home and lives there with his beautiful wife Jaye and his 3 children. He loves soccer, indie music, craft beer and gadgets.