Torsten Tomczak

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Marketingplanung: Einf�hrung in die marktorientierte Unternehmens- und Gesch�ftsfeldplanung
Tomczak, Torsten; Ku�, Alfred; Reinecke, Sven

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� 3.73

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Strategic Marketing: Market-Oriented Corporate and Business Unit Planning
Tomczak, Torsten; Reinecke, Sven; Gollnhofer, Johanna

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� 38.47

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Marketingplanung: Einf�hrung in die marktorientierte Unternehmens- und Gesch�ftsfeldplanung
Tomczak, Torsten; Reinecke, Sven; Gollnhofer, Johanna

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� 23.04

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Holistic Brand Communication: Ein Guide f�r die erfolgreiche Markenkommunikation
Leimert, Hannah; Tomczak, Torsten; Redler, J�rn; Scharfenberger, Philipp

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� 36.99

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Mobilit�t aus Kundensicht: Wie Kunden ihren Mobilit�tsbedarf decken und �ber das Mobilit�tsangebot denken
Henkel, Sven; Tomczak, Torsten; Henkel, Stefanie; Hauner, Christian

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� 35.93

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Strategische Markenf�hrung.

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� 3.73

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Marketingplanung.

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� 5.16

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K�uferverhalten: Eine marketingorientierte Einf�hrung

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� 3.51

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