Helen Blake

Helen Blake is an expert in creating value propositions and enabling customer centricity; working with leaders around the world create better business.

The traditional model of command and control just doesn’t work well anymore. Customer-centricity is the future for business because today’s customers, enabled by digital, are well-informed and well-equipped - the power is with the customer. Understanding what customers really value involves analysing rational thought, complex emotions and social structures. Helen helps organisations think about this in depth, involving real customers in the process.

In addition to being a leading business professional, Helen is an organisational psychologist, an alumna of Stanford Business School, Fellow of the Royal Society of Arts, is a qualified light aircraft pilot, teaches scuba diving, has incubated social enterprises, loves a good laugh and is interested in just about everything, including Star Trek. She lives in the beautiful Chiltern Hills between London and Oxford with her husband, two sparky dogs and an antique cat.

Connect at www.futurecurve.com