Joseph Rocco Cervasio

Dear Readers:

Now or Never: The 11 Secrets of Arimathea is Joe Cervasio's second book. His good friend and fellow leadership consultant and author, Mike Finley, told him when he was attempting to find a larger publisher for his first novel, "Hey, Joe, you're going to have to write a second book first." Ouch, would Mr. Cervasio's wife ever tolerate all the time required, ... again??!

"Joe," she sternly reacted, "your first book (Bad News on the Doorstep)was a sentimental look back to growing up in the Fifties in Jersey, and you fictionalized your memoir! How about this time you teach some practical lessons you learned all these years in business?"

He took her advice, ... sort of ... penning a didactic spiritual novel that tells a mystery few have solved, but adding 11 Secrets to resurrecting oneself out of personal recession and depression. So, Joe Cervasio continued as a story-teller, but pleased his wife with most practical tenets for survival for all!

Born and raised in New Jersey where he still lives, Joseph Rocco Cervasio is a graduate of Cornell University, with an MBA from the Stern School at NYU. He is a 39-year veteran of sales and marketing with public and private companies in such industries as Resort and Residential Real Estate, Financial Planning, Leadership-Management-Performance Development, and Sports Marketing. A demanded public speaker and master of ceremonies, Joe is sharing ... The 11 Secrets of Arimathea around the USA, before corporate groups, athletic teams, church gatherings, etc. ,... but still telling a few Jersey stories from his first book along the way.