Neal Schaffer

Neal Schaffer is a globally recognized digital marketing strategist, Fractional CMO, keynote speaker, university educator, and the author of six books on digital and social media marketing — including the award-winning Digital Threads and Maximizing LinkedIn for Business Growth (Updated & Expanded 2nd Edition).

With 15+ years of hands-on experience, Neal has helped thousands of professionals and organizations — from startups to Fortune 500 companies — develop digital marketing and LinkedIn strategies that drive real, measurable results. Before becoming a digital marketing expert, he spent years in B2B sales, giving him a rare understanding of how relationship building and business development actually work in practice.

Neal teaches digital marketing to executives at UCLA Extension and Rutgers Business School, and has spoken at over 500 events across 14 countries on four continents, including conferences such as CES, Social Media Marketing World, and the Content Marketing Conference. He is also the host of the Your Digital Marketing Coach podcast, where he shares actionable strategies and insights with a global audience of marketers, entrepreneurs, and business owners.

His previous books include The Age of Influence (HarperCollins Leadership), the definitive guide to influencer marketing, and Maximize Your Social (Wiley), a comprehensive social media strategy playbook. Digital Threads won multiple book awards including the American Book Fest Best Book Awards for Marketing & Advertising.

Neal's insights have been featured in the Wall Street Journal, Bloomberg Businessweek, Forbes, and USA Today. Fluent in Japanese and Mandarin Chinese, he lives in Orange County, California.