Paul A. Herbig

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Handbook of Cross-Cultural Marketing
Kaynak, Erdener; Herbig, Paul

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� 8.29

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The Innovation Matrix: Culture and Structure Prerequisites to Innovation
Paul Herbig

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� 13.30

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Marketing Japanese Style
Paul Herbig

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� 30.30

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Innovation Japanese Style: A Cultural and Historical Perspective
Herbig, Paul

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� 77.23

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