Susan Swartz

I started writing about women 50 and over when I hit that age and didn't like the over-the-hill black balloon image. I KNEW there were amazing women that age and older and set out to find them. I like the image of JUICY TOMATOES for mature, wise, sassy women, lush and ripe and still on the vine, who are not looking back but charging ahead.

We are lucky to be surrounded by great role models and if we're ever going to change the image of older women it's now. We've got the numbers. There are 39 million Boomer women, more than the population of California.

Sure, there are things to worry about the longer you live on the planet - illness, loss, funny skin things. But age is only a number, a bookkeeping detail.

Susan