Kevin M. Thomson

'Never heard of it. Great conference though. Will you write about it?' So asked the Business Books Editor of Financial Times Pitman. She was attending the UK launch of my concept of 'Internal Marketing' way back in 1988. And thus was written 'The Employee Revolution' So began a journey which brought 4 more books including The Company Culture Cookbook in Russian and Chinese. Passion at Work in Danish (Passion pa jobbit!) Emotional Capital in Spanish, Managing Your Intneral Customers in Italian and Korean.

What next? The next 10,000 words is written on 'Engaging Brands' and a new version of the 'Cookbook 2.0' is warbling away at the back of my head.

Kevin Thomson’s LinkedIn Summary

Author, Speaker, Innovator, Myers Briggs ENTP (Qualified MBTI & NLP). My career has led me from marketing (Action Man - UK version of GI JOe - Toy of the Decade Award) into internal marketing (and writing 5 management books on the subject) employee communication, engagement, collaboration, customer service and change.

My passion is building stronger communication and brand experiences, and helping build collaborative relationships across silos and boundaries to deliver business and brand performance - inside and out.

Background and Books

I was founder of Europe's largest internal marketing agency MCA the Marketing and Communication Agency (acquired by WPP 2001); President MCA Communicates; Author of 5 books - Emotional Capital, Managing Your Internal Customers, The Employee Revolution, The Company Culture Cookbook and Passion at Work. International Speaker. IABC Board. Honorary Professor Birmingham University Business School

I am working with PSL and am building 'The Collaboration Academy' including a mirror version the new BS11000 - Building Collaborative Relationships. This is a new standard and framework for colleagues, customers and community; a 'SiloBuster' for cross boundary collaboration internally.

Clients and Awards.

My clients have covered many of the worlds leading organisations including Inland Revenue, BA, Sony, Vodafone, Electrolux, Anglo American, KPMG, Barloworld, Royal and Sun Alliance. I and my team have won many awards including the New York Film Festival for non-broadcast video Gold and Silver Awards for BA Putting People First Again, IABC Gold Quill Awards and IPR Awards of Excellence

International Speaking Engagements

A regular speaker at many international conferences from Sydney to SF.

Disability Communication

I represented both IMRG and the Chartered Institute of Marketing on the new British Standards Institute, BSI standard BS8878 working with the BBC, IBM, RNID and many others.

Kevin Thomson’s Specialties:

Making the complex simple, easy, fun, engaging

Developing products and brands that work e.g. Team Listening.

Communication strategy

Innovation

Marketing

Diversity

Brand and Brand Engagement

Additional Information

Generating ideas. Generating more ideas. Generating even more ideas. Writing books and articles. Disabilty in communication. Dyslexia. Lee Childs type novels. Skiing.