Richard G. Rosen

Richard is the originator and chief architect of Convergence Marketing. A world-renowned expert and consultant, Richard specializes in new customer acquisition and consults with recognized brand-name clients with a focus on socially responsible companies. Using enhanced messaging, he fuses business school analytics with creative marketing and advertising to transform campaigns into cost-effective business models. His book, Convergence Marketing: Combining Brand and Direct for Unprecedented Profits, (Wiley & Sons), is an entertaining “how to” tool for every professional in the industry.

A passionate speaker, Richard presents at international events including Cannes Lions International Advertising Festival, the ERA European Conference, the AMDIA (Argentina), and the BMDA (Brussels), as well as seminars for leading businesses. His awards include a Telly, the Caples Organization’s Emerson Award, and the first “B-to-B Marketer of the Year Award” by the International DMA.

Over the years his work has earned 28 International Echo Awards, received recognition from experts at Harvard, UC Berkeley and DePaul University and has been featured in numerous publications.

Richard believes in using business as a force for good, and ROSEN is proud to be a certified B Corporation and a member of Oregon’s Inaugural Benefit Corporation team. Richard has earned a Certificate in Strategic Corporate Social Responsibility from Pepperdine University and is a former member of the Clinton Global Initiative.

His impressive client roster includes Dell, TaylorMade Golf, MetLife, 3M, Florida Power & Light, Empire BlueCross BlueShield, Capital One, Lucent, Genworth Financial, PGE, U.S. Bank, Outrigger Resort International, and Disney.

Richard has served as an advisor for the University of Oregon’s Lundquist College of Business, and on the boards of Earth Class Mail, and Journey Gym. He holds an MBA in Marketing from the University of Oregon and resides in Portland, Oregon with his family.

Visit the ROSEN website at www.rosenconvergence.com