Jean-Jacques Lambin
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Marketing Strategy: A New European Approach (McGraw-Hill Marketing for Professionals)
Lambin, Jean-Jacques
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Market-Driven Management: Strategic and Operational Marketing
Lambin, Jean-Jacques; Chumpitaz, Ruben; Schuiling, Isabelle
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Market-Driven Management: Strategic and Operational Marketing
Lambin, Jean-Jacques
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Rethinking the Market Economy: New Challenges, New Ideas, New Opportunities
Lambin, J.
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Market-driven Management: An Introduction to Marketing
Lambin, Jean-Jacques
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Advertising, Competition and Market Conduct in Oligopoly Over Time (Contributions to Economic Analysis)
Lambin, Jean-Jacques
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