Valarie A. Zeithaml
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Services Marketing: Integrating Customer Focus Across the Firm
Wilson, Alan; Zeithaml, Valarie; Bitner, Mary Jo; Gremler, Dwayne
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Driving Customer Equity: How Customer Lifetime Value is Reshaping Corporate Strategy
Rust, Roland T.
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Services Marketing
Zeithaml, Valarie; Bitner, Mary Jo; Gremler, Dwayne
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Delivering Quality Service: Balancing Customer Perceptions and Expectations
Zeithami, Valarie A.; Parasuraman, A.; Barry, Leonard L.
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Services Marketing
Wilson, Alan; Zeithaml, Valarie; Bitner, Mary Jo; Gremler, Dwayne
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Services Marketing
Zeithaml, Valarie A.; Bitner, Mary Jo; Gremler, Dwayne D.
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Services Marketing: Integrating Customer Focus Across the Firm (COLLEGE IE OVERRUNS)
Zeithaml, Valarie A.; Bitner, Mary Jo; Gremler Associate Professor Of Marketing, Dwayne D.
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Services Marketing
Zeithaml, Valarie; Bitner, Mary Jo; Gremler, Dwayne
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View 13 offers£ 5.60
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