John A. Quelch

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The Marketing Challenge of 1992
Quelch, John A.; Buzzell, Robert D.; Salama, Eric

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Greater Good: How Good Marketing Makes for Better Democracy
Quelch, John A.; Jocz, Katherine E.

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Marketing Management Text and Cases (COLLEGE IE (REPRINTS))
Lal, Rajiv; Quelch, John A.; Rangan, V Kasturi

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Business Strategies in the Middle East
Quelch, John A.

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Global Marketing Management: A Casebook
Quelch, John A.; Bartlett, Christopher A.

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The New Global Brands: Managing Non-government Organizations in the 21st Century
Quelch, John A.; Laidler-Kylander, Nathalie

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Cases in Advertising and Promotion Management
Quelch, John A.; Farris, Paul W.

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How to Market to Consumers: 10 Ways to Win
Quelch, John A.

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