J. Paul Peter
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Consumer Behavior & Marketing Strategy
Peter, J. Paul; Olson, Jerry
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Marketing Management
Peter, J. Paul; Donnelly, Jr, James
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Consumer Behavior And Marketing Strategy (European)
Grunert, Klaus
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A Preface to Marketing Management
Peter, J. Paul; Donnelly, Jr, James
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Marketing Management: Knowledge and Skills
Peter, J. Paul; Donnelly, James H.; Donnelly Jr.
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Preface to Marketing Management
Peter, J. Paul; Donnelly, Jr, James
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