Susan A. Friedmann

Susan Friedmann, CSP (Certified Speaking Professional), is a veteran business and niche marketing expert who has carved her niche by helping companies worldwide get the most out of attending trade shows and industry events. She offers programs to increase results and focus on building better relationships with customers, prospects and advocates in the marketplace.

Her client list includes some of the most recognizable names in the world: Siemens, Kimberly-Clark, IBM, American Express, as well as many large and small organizations, associations and small business owners.

A prolific author, Susan has written fourteen books including, "Meeting and Event Planning for Dummies," "The Complete Idiot's Guide to Target Marketing," "Riches in Niches: How to Make it BIG in a small Market," made it to #1 in hot business books on Amazon.com; and many more titles.