John R. Rossiter

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Advertising and Promotion Management
Rossiter, John R.; Percy, Larry

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� 4.37

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Advanced Media Planning
Rossiter, John R.; Danaher, Peter J.

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� 15.88

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Marketing Communications
Rossiter, John R.; Bellman, Steven

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� 17.49

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Measurement for the Social Sciences: The C-OAR-SE Method and Why It Must Replace Psychometrics
Rossiter, John R.

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� 74.36

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Advertising Communications and Promotion Management
Rossiter, John

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� 5.70

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