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LUDWIG BEMELMANS, (AMERICAN 1895-1962) A remarkable pair of two large original FINAL PUBLISHED gouache paintings by Bemelmans FEATURING A LANDMARK MOMENT IN TECHNOLOGY, THE USHERING IN OF COLOR TV. This pair of paintings, used for â A Tale of Two Glimpsâ , was published in 1946 by CBS as a LANDMARK promotion to advocate the advantages of color TV (over black and white). These pieces are extraordinary and important earmarking of a significant moment in technology of the time!ÂThe book is a story of two rabbit-like â Glimpsâ , one who lives in a black and white world, the other who lives in a color world, the story playfully argues for the dramatic advantage of color television. The two â glimpsâ â " singular creatures whose varying perceptions (glimpsesâ ¦) of their worlds provide them their name â " each have a television set. One has color, the other has black-and-white. It is not hard to imagine which has the better life, and which set CBS was trying to advocate in this scarce promotional work by Bemelmans. PROVENANCE:ÂEx: The estate of Cipe Pineles by descent. Cipe Pineles was a pioneer in the world of graphic design during the 1950â s. Pineles made her career in New York at such magazines as Seventeen, Charm, Glamour, House & Garden, Vanity Fair and Vogue. She was known for her trailblazing as the first female art director of many major magazines, as well as being credited as the first person to bring fine art into mainstream mass-produced media. Cipi was good friends of Warhol, Bemelmans, Ben Shahn, Paul Strand and others, many of whom were centralized in New York City. The art will be accompanied by a Letter of Provenance, depicting the chain of custody, in addition to a Letter of Authenticity. The pieces are unsigned as was most often the case for art which was created for the purpose of publication in books, or advertisements. These two pieces were originally acquired directly from her son, Thomas Pineles Golden. The two pieces of artwork will be accompanied by the book, â A Tale of Two Glimpsâ . The two pieces offered here are shown as two separate pages within the book (please see the images) Set of Two Original Ludwig Bemelmans Gouache Paintings, each individual frame size is 24â X 18.5â . The art would look best hung in close proximity of each other to create the context of the art as shown in the book. Presented newly matted, framed and glazed using all archival materials and UV Plexiglass. Frame Sizes, each 24â X 18.5â Each art piece individually by sight is: 17.25â X 11.75â The pieces were newly matted, framed and glazed using all archival materials and UV Plexiglass The art showcases extremely well, creating an important presence on the wall. Original works of published art by Bemelmans are extremely scarce with published paintings/scenes from the characters of his books selling for over $60,000. These pieces are extraordinary and important earmarking of a landmark moment in technology of the time! The pieces are unsigned as was most often the case for art which was created for the purpose of publication in books, or advertisements. BIOGRAPHY: Bemelmans, Ludwig: Beloved by three generations of young readers, Ludwig Bemelmans is best known for his Madeline books. What many may not know is that Bemelmans, born in the Austrian Tyrol, considered himself more an artist than an author. Bemelmans began writing in 1934 with the introduction of Hansi, his first of 15 childrenâ s books. His diverse language base gave him a unique and quirky style of writing that children adored. His watercolor illustrations belied a simplistic style that partnered well with his sophisticated verse. Until his death in 1962, he wrote an average of one to two books per year. In addition to his juvenile fiction, his literary works included screenplays, adult novels, and stories. Bemelmans was a contributor to Harperâ s Bazaar, Vogue, and the New Yorker, among others. His book Madelineâ s Rescue was awarded the prestigious.
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