Writing for the Media
Language: English
Published by Emerald Publishing Limited, GB, 2019
- Hardcover
- New
Seller: Rarewaves.com USA, London, London, United KingdomRarewaves.com USA
AbeBooks seller since June 11, 2025
Condition: New
£ 18.33
Quantity: Over 20 available
Add to basketItem description from seller
This is a media writing guide for PR people.The media use one per cent of the material PR people send them. What can we do to increase the hit-rate of the stories we write on behalf of our clients or employers?We need to know exactly what the media want and what they don't want.We should be able to write material according to the rules and conventions which the media themselves observe.We ought to know how to compose, present and lay out stories in a manner which saves the media time and earns their approval.We can enhance our pick-up if we know how to produce good media photography, video and infographics.We must know how to pitch a story professionally.This Guide is an A to Z of media writing for anyone working in PR who wants to get better results.
Seller Inventory # LU-9781787566149
- Title
- Writing for the Media
- Author
- Adrian Wheeler
- Publisher
- Emerald Publishing Limited, GB
- Publication year
- 2019
- Condition
- New
- Binding
- Hardback
- Language
- English
- ISBN 10
- 1787566145
- ISBN 13
- 9781787566149
- Item weight
- 240 grams
- Series
- Book 3 of 5: PRCA Practice Guides
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
Rarewaves.com USA
London, London, United Kingdom
AbeBooks seller since June 11, 2025
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