The Wright Way: 7 Problem-Solving Principles from the Wright Brothers That Can Make Your Business Soar

Eppler, Mark

ISBN 10: 0814407978 / ISBN 13: 9780814407974

Published by AMACOM, 2003

About this Item

In shrink wrap. Looks like an interesting title!

Seller Inventory # Q-0814407978

Bibliographic Details

• Title: The Wright Way: 7 Problem-Solving Principles from the Wright Brothers That Can Make Your Business Soar
• Publisher: AMACOM
• Publication Date: 2003
• Language: English
• ISBN 10: 0814407978
• ISBN 13: 9780814407974
• Binding: hardcover
• Condition: New

About this title

Synopsis

The Wright Brothers' historic first flight on December 17, 1903, changed the world in countless ways. This book tells their remarkable story and presents the basic problem-solving techniques that led to their success, showing how they can be applied to present-day business challenges.

About the Author

Mark Eppler (Milford, OH) is an award-winning speaker, a former marketing executive in the electronics industry, and a passionate student of "everything Wright." He has taught business and management at Indiana University and is the author of Management Mess-Ups.